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A Passion For Fashion

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More than an event, the September 13-18 Omaha Fashion Week is a networking asset for the local design community. In only three years, OFW has become a cultural mainstay and hot ticket on the city's burgeoning creative scene.


 

British transplant Nick Hudson's passion for Omaha’s entrepreneurial and creative class led him to co-found OFW and the Halo Institute, both of which grew out of his Nomad Lounge in the Old Market. As chic Nomad evolved into a performance art, exhibition, fashion forum and social networking site, Hudson realized the creative-entrepreneurial set needed support. He, along with Nomad marketing and events director Rachel Richards and photographer/designer Dale Heise, launched OFW to coalesce Omaha’s energetic but then unfocused fashion design culture.

Similarly, Hudson and Creighton University College of Business officials formed Halo to connect entrepreneurs with targeted resources, strategies and counsel.

Halo and Nomad, located in adjoining early 20th century buildings, are each incubators for young, entrepreneurial talent.

Fashion Week links designers with stylists, make-up artists, models, photographers and boutiques, parties who previously lacked a formal hook-up. OFW and its week-long September event bring this fashion forward community together in a nurturing environment that serves as a springboard for collaboration
and opportunity.

“There has been such a need for these designers, stylists, makeup artists, models to have a forum and I think Omaha Fashion Week provides that stage, that platform, that opportunity. It’s really filled a void,” said operations director Caroline Moore.

OFW’s small, indoor runway shows culminate in the grand, outdoor finale held in the urban canyon right outside Nomad.

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